Insights into e-commerce and digital strategy.
We share experiences, guides and practical insights in e-commerce, AI, digital solutions and strategy. Here you will find analyses, trend insights and examples from real projects.
Make sure your Black Friday promotions comply with price information laws
It's now time to plan for promotions during Black Friday, Black Week, Cyber Monday, Christmas shopping and the sale after Christmas. The comparison price should be the lowest price in the last 30 days, but there are some exceptions. It will be important to work with a pricing strategy.
D-Congress 2025 – Bridging borders, building future
More visitors, a larger exhibition and more interesting seminars, D-Congress 2025 lived up to high expectations. We heard insights from many of our larger and smaller retailers and suppliers where this year's theme was Bridging Borders – Building Futures with a focus on global e-commerce, intuitive e-commerce, regenerative retail and brand brilliance.
PostNord Retail Day 2025 – A time of opportunity in a changing world
As usual, PostNord Retail Day offered many insights and future prospects, even if the program was shorter than usual. The annual report of E-barometern was presented together with Swedish consumers' online favourites. We gained insight into both KappAhl's and Åhléns' initiatives.
Nordic Retail Summit 2024
Swedish Trade invited to Nordic Retail Summit – a packed day with really good speakers. Representatives from trade, politics and authorities met to inspire and discuss the future of trade, everything from AI, the green transition and safe trade.
PostNord Retail Day 2024 – Stable e-commerce growth in an increasingly complex world
The fourth quarterly report in a row for the report E-barometern shows a positive development for e-commerce. As household consumption space becomes larger, e-commerce follows. But with an increasingly complex world around us, new opportunities arise with changed consumer behaviour.
The report E-barometern Q1 2024 – Sustainable e-commerce under economic pressure
Many now see that a turnaround could be underway in the second half of 2024 with more room for both individuals and businesses to increase consumption and investment. Focus areas in the report E-barometern Q1 are international trade, sustainability and circular trade.
Innovation for impact - D-Congress 2024
Once again, a packed D-Congress in March where one day is not enough these days, the program started already after lunch on Wednesday. This year's theme was Innovation for impact, where sustainability issues, new technology, profitability focus, circular business models and logistics challenges for commerce came together on the various stages and on the exhibition floor.
PostNord Retail Day 2024 – The e-commerce map is being redrawn and growth is gaining momentum
Although e-commerce showed a negative growth of 2% for the full year 2023 according to the report E-barometern, e-commerce is now predicted to have come out of its worst crisis and is on the way to increased growth and increased parcel volumes going forward. The second half of 2023 was better than the beginning. Price-focused consumers and e-retailers who switch to profitability characterize e-commerce during the year.
The QR revolution in commerce
Svensk Handel and GS1 Sweden organized a webinar about the business benefits 2D codes - the next generation of barcodes create for you as a retailer. They also showed examples from H&M and practical guidance on how the store can get started and benefit from QR codes.
PostNord Retail Day 2023 – Sustainable leadership – the power of innovation and culture
The autumn's major industry event PostNord Retail Day was held digitally in October with the insight that an important key to a successful business is leadership – being able to make courageous decisions, create a strong culture and lead towards common goals. During Retail Day, the report E-barometern for Q2 was also presented with analyzes and insights.
Google Search Console – Increase visibility and improve search results
As a website owner, it is crucial that your website appears in search results to attract potential customers and drive sales. There are tons of tools that can help with analysis and improvement today, some more expensive and more advanced than others. A powerful toolbox available for free is Google Search Console.
Restaffed – the new store experience
Restaffing is an overhaul for the stores where they can create added value with their staffing with the help of new technology. Together with HUI, Swish has produced a report to better understand the digitization of the retail trade. They are looking at how we can work with smart solutions to make better use of resources and increase profitability while improving the service to the customers.
