Articles

It is not likely that you will go to a store, select products and then leave the basket or shopping cart and leave, or go to a competing store. It is more common online, and easier. What you can do about the abandoned carts is more difficult. But there is a lot of potential to getting them all the way through the checkout.

Many of us do it, most have an opinion about it. Webrooming, checking out the product online before buying it in a store, is interesting for the customers. Or the opposite, showrooming, going to the store to look and feel and then buying the product online.