Articles

At Microsoft Ignite a broad spectrum of sessions in for example AI, Mixed Reality and Microsoft 365 were presented. A track worth extra mention is probably in security. It was a mixture of everything from password to penetration testing, to firewall settings.

A lot of exiting ideas where presented at Global e-Commerce Summit in Barcelona in May, where new technology has been used to make the shopping experience better for customers in the fashion industry. Technologies with advanced and fast image processing, large touch screens, and VR was presented a nice and considered concept in form of interactive “mirrors”.

At 3bits we work with several exiting B2B projects that use the digital advantages as a modern B2B site can offer. Every business has its own specific demands, no advance web and e-commerce solutions are standard. But several smart functions can be adapted and used in totally different areas.

This article is a reflection of a theme that 3bits often comes across when we discuss e-commerce with our customers. It is important in the change work with e-commerce to balance the business’ strengths and weaknesses. To work with both where the strengths are most important to the business’ road forward, and also the most challenging.

Why go digital? The answer is quite simple. You should do it to make more money, and you do that if the potential customers places the order with you. To go the digital way opens up for the possibility to offer new types of services that are possible otherwise. And the customer is not the only winner here.