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Once again, a packed D-Congress in March where one day is not enough these days, the program started already after lunch on Wednesday. This year's theme was Innovation for impact, where sustainability issues, new technology, profitability focus, circular business models and logistics challenges for commerce came together on the various stages and on the exhibition floor.
Although e-commerce showed a negative growth of 2% for the full year 2023 according to the report E-barometern, e-commerce is now predicted to have come out of its worst crisis and is on the way to increased growth and increased parcel volumes going forward. The second half of 2023 was better than the beginning. Price-focused consumers and e-retailers who switch to profitability characterize e-commerce during the year.
The autumn's major industry event PostNord Retail Day was held digitally in October with the insight that an important key to a successful business is leadership – being able to make courageous decisions, create a strong culture and lead towards common goals. During Retail Day, the report E-barometern for Q2 was also presented with analyzes and insights.
Restaffing is an overhaul for the stores where they can create added value with their staffing with the help of new technology. Together with HUI, Swish has produced a report to better understand the digitization of the retail trade. They are looking at how we can work with smart solutions to make better use of resources and increase profitability while improving the service to the customers.
When the first quarter is summed up in the report E-barometern, the total result for e-commerce in Sweden ends up in line with the average figure for 2022, -7%, slightly better than the corresponding quarter last year. The theme of the report is international e-commerce, sustainability and used online.
2,700 from the e-commerce industry gathered for two busy days at D-Congress – and what days it were. A strong program of speakers that started already on Wednesday after lunch, followed by pleasant mingling. Many were ready to visit the exhibition the first day, but had to wait until the fair opened on Thursday. Most of the stages were packed and the networking on the exhibition floor continued throughout the day. D-Awards and a dinner with entertainment rounded off a really successful event.
During PostNord Retail Day 2023, the highlights from the report E-barometern 2022 were presented. Guests with different perspectives from the industry shared their analyzes and insights during the day.
For the first time, Nordic Retail Summit was arranged by Svensk Handel in October in Stockholm. A full day was offered with interesting speakers and the opportunity for rewarding networking during the day and concluded with the Retail Awards and dinner in the evening.
If you work with e-commerce and are responsible for advertising products, you already know what Google Merchant is. If you don't, it might be good to know a little more about what Google's free service for marketers is, how it works – and why you should use it if you want to display your products in ads from Google Ads and free under the Shopping tab among Google's search results.
The autumn edition of PostNord Retail Day was held digitally with the theme of Winning business models and channel strategies in a phygital landscape. E-commerce, which has been strong for a long time, coincides with the physical stores, and in the new existence the search for sustainable and profitable experiences continues. We were treated to both inspiration and tips from e-retailers and researchers, as well as a review of the quarter's report E-barometern.
