3bits website uses cookies for statistics and content.
Some cookies are necessary for the websites functionality, others help to improve your experience through insight into how it is used. For more information, please visit our cookie policy site.
Necessary Cookies
These cookies are necessary for the websites functionality and cannot be deactivated.
Analysis Cookies
We use analysis cookies for collecting information and give us insight into how visitors use our website. We anonymize IP-addresses in Google Analytics. By clicking Deny, these cookies will be deleted.
Analysis cookies denied.
Marketing Cookies
We use marketing cookies to show relevant marketing for you through different marketing channels. By clicking Deny - we will not be saving these cookies.
As we have written before, we at 3bits offer a new service called Advanced Data Analysis, where we help companies dig into their customer and sales data. The purpose of the service is to provide new insights about the company’s products, customers, and campaigns that can later be a foundation for data driven decisions.
A lot of exiting ideas where presented at Global e-Commerce Summit in Barcelona in May, where new technology has been used to make the shopping experience better for customers in the fashion industry. Technologies with advanced and fast image processing, large touch screens, and VR was presented a nice and considered concept in form of interactive “mirrors”.
During Global e-Commerce Summit in Barcelona, we had a few days in June. Filled with exiting and interesting new lessons. It is always rewarding to hear about ground breaking ideas and niches that well performed build great successful companies.
In May I attended e-commerce Stockholm and listened when Pär Svärdsson, CEO, at Apotea, and Anton Jacobsson, CEO at Babyland talked about their recipe to success. We have written about the crucial final mile, before, they talk about transport approach with bouncy steps.
On January 28 it was time for a Day of e-commerce in Gothenburg, Webbhuset hosted Magentodagen 2016 at Hotel Post. An interesting day with inspiring speakers in different areas.
When it comes to decisions in e-commerce, you should always make these based on data and not gut, since there are powerful tools today, there is no reason to guess or just go with the gut.
On September 17, it was time for E-commerce Forum in Borås, Sweden, arranged by PostNord. Before the day was even ended it was clear that Borås will also host the recurring event next year. This year, the theme was “What can we learn from Great Britain?”. We were offered several interesting ideas, and the insight was that there is a lot to learn.
On September 16, NetRelations invited to a breakfast seminar together with Episerver in Gothenburg. The focus was analysis and conversion optimization. Maybe you hear or say “We need to drive more traffic”, but how can we work with activities to increase sales?
Mastercard’s digital wallet MasterPass will be launched in Sweden during Q1 2015, you can already submit your interest if you want to take part of the pilot testing. Over 40,000 web stores around the world already use the payment option that can give the mobile commerce the extra push that is needed having the number of tablets and smartphones that are available around Sweden.
I can be positively surprised by a bag in a store. Well, not a regular plastic bag. The ones in thick paper with a appealing print with fancy handles, or a fabric bag in nice colours. It makes the content in the bag even more attractive or better.
