Articles

With a SPA application, new possibilities open up to further speed up the response time and save processing power on the server. Single Page Application or SPA as we call it in everyday life, is really nothing new. Most people use it every day on, for example, Facebook, Instagram or Gmail. In e-commerce, however, it has not made an impact on a broad front yet and it is mainly in the slightly larger retailers that you find the exceptions.

When you walk past a store front in a store, you sometimes see something that you get stuck for. This even though the decorator has not done it for me. It could just as well be products that are not at all interesting to me that are displayed. In an online store, on the other hand, there are all possibilities to display a personal store front. The technology to achieve this in e-commerce is easily accessible and ready to be implemented today.

On March 11, we would gather at the Swedish Exhibition Center in Gothenburg to meet at D-Congress and talk e-commerce. But we have to do that on October 28 this autumn and instead got a warm-up at the Pre D-Congress which was broadcast digitally. Together, we can shape an agenda in a time that is uncertain, where digital is first. The industry has become even more dynamic, companies have had to find their way forward with changing customer behaviours and quick decisions.

As we have written before, we at 3bits offer a new service called Advanced Data Analysis, where we help companies dig into their customer and sales data. The purpose of the service is to provide new insights about the company’s products, customers, and campaigns that can later be a foundation for data driven decisions.

During Global e-Commerce Summit in Barcelona, we had a few days in June. Filled with exiting and interesting new lessons. It is always rewarding to hear about ground breaking ideas and niches that well performed build great successful companies.