Articles

It's now time to plan for promotions during Black Friday, Black Week, Cyber Monday, Christmas shopping and the sale after Christmas. The comparison price should be the lowest price in the last 30 days, but there are some exceptions. It will be important to work with a pricing strategy.

More visitors, a larger exhibition and more interesting seminars, D-Congress 2025 lived up to high expectations. We heard insights from many of our larger and smaller retailers and suppliers where this year's theme was Bridging Borders – Building Futures with a focus on global e-commerce, intuitive e-commerce, regenerative retail and brand brilliance.

Swedish Trade invited to Nordic Retail Summit – a packed day with really good speakers. Representatives from trade, politics and authorities met to inspire and discuss the future of trade, everything from AI, the green transition and safe trade.

In the previous parts of the article series on Accessible e-commerce for everyone, we went through customer needs and legal requirements as well as inclusive design and structured flows and processes. In the future, we will also look at tips for customizing and improving your site. In this part, we focus on well-thought-out frontend and texts that guide.

Many now see that a turnaround could be underway in the second half of 2024 with more room for both individuals and businesses to increase consumption and investment. Focus areas in the report E-barometern Q1 are international trade, sustainability and circular trade.