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This February I attended a seminar about consumer rights and e-commerce law at the law office Setterwalls. This is only applicable between B2C, with the purpose to protect the consumer and make trade easier with unanimous regulations in EU. For the new EU consumer rights from June 13 2014, the feeling last year was “We will make some changes and see if it is enough” to “Do it right, otherwise you are heavily fined”.
A new year has just started and e-commerce in Sweden has put yet another fantastic year behind, with a growth of 16 % and a turnover of 42.9 billion SEK, with is 6.4 % of the total turnover in Swedish retail.
In the third and final part, we look at how load testing can be used as a part of your Quality of Service (QoS) testing. Even if the procedure is mostly the same as a stress test, the purpose is different. And to have maximum output of the load test, this must be reflected in the setup.
Mastercard’s digital wallet MasterPass will be launched in Sweden during Q1 2015, you can already submit your interest if you want to take part of the pilot testing. Over 40,000 web stores around the world already use the payment option that can give the mobile commerce the extra push that is needed having the number of tablets and smartphones that are available around Sweden.
In the second part of the series of articles about load testing, we will discuss how you can find bottle necks in the system, and examine how much load the system can handle without compromising of the user experience. At 3bits, we often get this question from our customers before a campaign launch or if they of some other reason expect more visitors at the site.
22 % of the people in Sweden do it. Sales went up with 38 % during 2013. Yet, barely 1 % of the total grocery sales is online. 265 billion SEK is available. E-commerce in groceries is predicted to be able to reach 22 % in 10 years, if we just do it right.
I can be positively surprised by a bag in a store. Well, not a regular plastic bag. The ones in thick paper with a appealing print with fancy handles, or a fabric bag in nice colours. It makes the content in the bag even more attractive or better.
Cyber Monday, the digital version of the large shopping day Black Friday, takes place on December 1 this year. The same day as several e-retailers starts their digital Christmas calendar with offers every day until Christmas. There are probably a lot of us that have been raised with the real Advent calendars or Christmas calendars as children.
A study from Akamai has shown that 40 % of the users leave an e-commerce site if the page load time is more than 3 s, and 64 % of these users select another site next time the will go shopping. There is a lot to gain by securing that the site will deliver even when the pressure is high.
Last month, I wrote about when we attended Sitecore Symposium 2014 in Barcelona in September. Here are a few more reflections that we brought home from the event. We should stop making assumptions about content, and test more. How gamification can be positive for customer loyalty and engagement. And for those who have a need to manage and analyse external web sites as it was an ordinary Sitecore site at the same place, FXM will be fully integrated in Sitecore 8.