Articles

Google Merchant
Niklas Larsson 14 Nov 2022

Google Merchant

If you work with e-commerce and are responsible for advertising products, you already know what Google Merchant is. If you don't, it might be good to know a little more about what Google's free service for marketers is, how it works – and why you should use it if you want to display your products in ads from Google Ads and free under the Shopping tab among Google's search results.

PostNord Retail Day - Winning business models and channel strategies in a phygital landscape
Sofia Winterlén 15 Sep 2022

PostNord Retail Day - Winning business models and channel strategies in a phygital landscape

The autumn edition of PostNord Retail Day was held digitally with the theme of Winning business models and channel strategies in a phygital landscape. E-commerce, which has been strong for a long time, coincides with the physical stores, and in the new existence the search for sustainable and profitable experiences continues. We were treated to both inspiration and tips from e-retailers and researchers, as well as a review of the quarter's report E-barometern.

D-Congress 2022 – E-commerce as entertainment
Sofia Winterlén 06 May 2022

D-Congress 2022 – E-commerce as entertainment

At a crowded Swedish fair in Gothenburg, 2400 gathered at the D-Congress on April 28 - everyone we met was more than happy to finally meet physically and talk e-commerce. The theme was E-commerce as entertainment where we got to listen to inspiring speakers on different stages and the opportunity to meet customers and partners.